Author Archive for Jae Morey

11
Dec
09

Limo Rental…Can it be that easy to find a limousine service?

Limousine rental has finally been made easy. If you want to be able to comparison shop limousine services and find a sedan, limousine or any other type of chauffeured vehicle, the cheaplimorates.com is the website you are looking for. Whether you are a first time limousine customer that wants to book a limousine for a wedding, prom, anniversary or a night out on the town or an experienced executive assistant for a company that books hundreds of airport sedan services, this website is the one you are looking for.

Booking car service up until now had been at times a trying experience, especially if you were attempting to book a limousine in another city. However, CheapLimoRates.com makes the experience so much easier that you can comparison shop several companies at once. You can also read their customer reviews, look at their vehicle inventory, compare their rates on several different types of vehicles, find valuable information about their airport policies and even see what specials and packages they provide.
Once you have found the perfect match for whatever occasion you are looking to book services for you can immediately book that service on the website and receive instant confirmation of the service. Another great feature of the website is that you can add many special services to your outing or trip right there on the site. Need roses for that special lady in your life? Do you want to have refreshments in the vehicle when you are picked up? Would a bottle of champagne add to the ambiance of the experience? All of those features can be added to the service and purchased right there online.
For the first time, consumers can search – shop – and book a limousine all in one website and receive instant confirmation. Once it is time for your trip you will receive updates through your email in advance of your trip, confirming your booking and reminders with important information about your driver and other detail of the trip to your mobile device one hour in advance of your pick up.
All of these great features and services are available in one simple and easy to use website CheapLimoRates.com. Take the time to visit the site and check out other great features, such as the web community, blogs, Limo U an informational resource for utilizing limousine services as well as many cool add-ons that can make shopping for a chauffeured transportation service a truly new and unique experience.

22
Jul
09

Is it a Matter of Economics

I find myself sometimes at a loss nowadays. I was brought into the limousine industry quite by accident and as is my want, I took the time to learn the industry inside and out. In my tenure within the industry I have discovered a litany of paradigm that exist amongst limousine providers that boggles the mind.
One of the first of these odd behaviors that I encountered was how some of the providers in industry have resolute beliefs that they will not, cannot and won’t be seen as a commodity. I really found that fascinating, because a commodity is describe as product, goods, trade item or service that is exchanged for monetary gain. So when I came across providers who would devoutly state that they were not going to allow their clients to see them as a commodity, I thought they had really, truly lost their minds. I am sure you can understand my confusion.

I had someone explain to me that within the industry, many providers want to be seen as a value added service and the epitome of ultimate in luxury and achievement. In my multi-faceted career I have worked within industries that exuded exactly that, however, they recognized that they were in fact a marketable commodity and therefore they presented themselves to their clientele as such. The limousine industry has for some reason refused to grasp the basic concepts of economics and the power of supply and demand.
I fear for an industry that believes they can somehow rise above the reality of our current economic slowdown and weather this rapidly oncoming storm of financial disaster and resolutely stand by their old paradigms. Change is not only coming, but it is coming with a vengeance and when it arrives, if you are not on the cutting edge of technology, if you are holding to outdated ideas of this industry, then a lot of operators within the industry are going to fail.
I work daily with a company that is trying to solve the current problems faced by the industry, through a powerful technology that will allow providers to reach out to their clients in real time as never before and to increase their customer base as never before. However, this new technology is only valuable to those within the industries who are looking for higher profits and understand that change is coming and in order to survive, we as an industry must change as well.

17
Jul
09

What’s Over the Horizon Online? A limo booking portal?

I was sitting at my desk in 1995 trying to come to grips with the fact that my on-line business idea was failing and the numbers were just not there.  Way back then when we were all a little less tech savvy and by in large fearful of the Internet, a revolution was just beginning to bloom.  During those days rumors abounded about how some young techie kids could steal your entire life if you made a purchase on the Internet.  At that time, on-line travel was in its infancy or non existent, Expedia, Orbitz, Hotels.com were still on the horizon, let alone Kayak or SideStep.  Let’s fast forward to the year 2009, what a difference fourteen years make.

Today, we live in a world that is driven by the Internet, whether for news and information like Fox News or CNN or entertainment, finding friends like FaceBook, a new wife, a cheap set of tires, your vacation package and so much more.  Literally, the entire world is available through that screen that sits on most of our desk at work and at home.  Those in the travel and limousine transportation industry have seen a huge divergence of consumers leaving the traditional sources of seeking out chauffeured transportation services. Those means that once were the mainstays of our industry are no longer in vogue, now those consumers are almost totally dependent on the Internet for information about our products and services. The Internet and the on-line experience have become the consumer’s primary method of finding services a crossed a broad spectrum of industries.  If you are not utilizing the Internet as a conduit to find customers, and most importantly having them find you.   If you are not focusing your marketing dollars on the Internet, your businesses are most likely in a negative flux right now.

CheapLimoRates.com took an in-depth look at the limousine industry and immediately knew that developing our new technology would not only bring the antiquated methods of marketing our industry into the twenty first century but too, give both consumers and limousine partners the greatest opportunity to find each other and be of mutual benefit.  Whether the customer is looking for an airport transfer, a wedding limousine, or a limousine for a night out on the town, this new on-line technology is a must in today’s brave new world.  The launch of this new technology will truly revolutionize the limousine / sedan industry and for the first time through the Internet, connect the consumer directly to our industry in real time.  We know that with such possibility within the industries grasp, a true revolution is on the horizon.  Our technology is going to not only assist the industry with its ability to attract consumers, but also encourage a whole new market segment to take a look at the services our we provide. Follow this series of stories and you too can experience the future.




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